The Show

Founded in 2010 by Michelle Tay and Jade Huỳnh, Salon Deluxe Vietnam emerged from the collaboration between Solitaire Media and Oriental Media. It serves as the premier platform connecting luxury brands with Vietnam’s elite clientele, while also engaging local distributors and industry players, enhancing brand presence in the thriving Vietnamese market.

The Vision

Salon Deluxe Vietnam, founded in 2010 through a collaboration between Solitaire Media from Singapore and Oriental Media Vietnam, emerged from the vision of Michelle Tay and Jade Huỳnh. Witnessing the increasing demand in Vietnam for luxury brands and the desire to serve the exclusive VVIP clientele within the country’s high society, the founders were motivated to establish a Salon Deluxe as a premier platform for luxury brands, not only enables them to connect with Vietnam’s elite clientele but also facilitates engagement with local distributors, industry players, enhancing their presence in the Vietnamese market.

The Vision
The Inspiration

As the founders of Solitaire, JetGala, Thoi Gian, Portfolio, and Deluxe magazines, and organizers of luxury events such as JewelGala, Yacht Show, Michelle Tay & Jade Huỳnh bring together a wealth of over 25 years of experience. Their extensive background includes active involvement as media representatives and attendees at BaselWorld, SIHH Geneva, Hainan Rendezvous China, Monaco Yacht Show. Given the increasing number of HNWI in Vietnam, the founders were motivated to establish Salon Deluxe, aiming to introduce a similar luxury experience to the thriving landscape of the “new dragon of Asia.”

The Inspiration
The Unique Experience

Salon Deluxe Vietnam embodies our vision of providing an unparalleled “Money Can’t Buy” experience. This platform serves as a pivotal meeting point for luxury brands, facilitating interactions and offering valuable insights. It is an opportunity for brands to share their vision and establish connections with potential distributors who not only possess the financial means but also align strategically to effectively represent their prestigious brands. Our goal is to create a unique and exclusive space where luxury brands can showcasing their products and engaging with the Vietnamese elite clientele.

The Unique Experience