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Established in 2002, Oriental Media Vietnam embarked on a visionary journey to infuse Vietnam with the opulence of luxury. We’ve spent over two decades connecting premier luxury brands, from fashion powerhouses to high-end jewelry and beyond, with the discerning Vietnamese audience. Our commitment to understanding the unique desires of Vietnamese consumers, brand owners, and distributors has culminated in a seamless platform that unites the right brands with the right audience. Our evolution into a comprehensive solution provider ensures luxury experiences that transcend monetary value, positioning your brand where it truly belongs. In Vietnam, where luxury is a way of life, we speak your language and understand your aspirations like no other.

With 8 luxury publications across print, digital, and social media platforms, featuring fashion, watches, jewelry, property, interiors, cars, yachts, and private jets, our media brands take pride in their prominent position as luxury magazines in Vietnam.

Oriental Media Vietnam publishes eight media brands, specialising in luxury lifestyle and products

In today world, the surge of lab-grown diamonds, collectors face the challenge of discerning natural from lab-created gems. Our exhibitors offer expertise to unveil the stories behind each jewelry piece, intricate cutting techniques, diverse shapes, and the captivating true colors of gemstones. Explore the art of investing in exquisite jewels, grasp the value within each stone you own, and embrace the distinctive narrative that every creation holds.

The Tale Of Stones

While the adage goes, ‘Time is Money,’ Haute Horlogerie redefines time’s essence. Join our MasterClass to immerse yourself in the world of high watchmaking. This is a chance not just to admire artisans’ artistry in crafting unique Métier d’Art pieces but also to uncover the narratives behind each caliber, the complexities of watch movement, and the functionalities like tourbillon, perpetual calendar, moon phase, chronograph, and beyond.

Watchmaking's Artistry

While the adage goes, 'Time is Money,' Haute Horlogerie redefines time's essence. Join our MasterClass to immerse yourself in the world of high watchmaking. This is a chance not just to admire artisans' artistry in crafting unique Métier d’Art pieces but also to uncover the narratives behind each caliber, the complexities of watch movement, and the functionalities like tourbillon, perpetual calendar, moon phase, chronograph, and beyond.

With Vietnam’s growing High Net Worth Individuals, the brand’s aim is to provide thorough knowledge to new collectors. There’s an urgent need for collectors to deeply engage with Maison history, iconic collections, brand DNA, and the remarkable status of these luxury brands. This depth of insight is invaluable, elevating brand prestige, fostering recognition, and nurturing a profound understanding of the historical significance within each creation.

Knowledge Enrichment

With Vietnam's growing High Net Worth Individuals, the brand's aim is to provide thorough knowledge to new collectors. There's an urgent need for collectors to deeply engage with Maison history, iconic collections, brand DNA, and the remarkable status of these luxury brands. This depth of insight is invaluable, elevating brand prestige, fostering recognition, and nurturing a profound understanding of the historical significance within each creation.

Connecting Brands <br>with Jewelry Manufacturers

Connecting Brands
with Jewelry Manufacturers

In the dynamic landscape of B2B interactions, Business Matching stands as a pivotal platform, offering an exclusive opportunity for brands to connect with premier jewelry manufacturers. This tailored initiative is designed to facilitate meaningful engagements between brands and key players in the jewelry manufacturing sector, fostering collaborations, and elevating the quality and uniqueness of jewelry offerings. Strategic Networking: Business Matching strategically identifies and connects brands with leading jewelry manufacturers, ensuring a targeted approach to forging collaborations. This platform focuses on facilitating interactions with manufacturers renowned for their craftsmanship and production capabilities. Quality Craftsmanship: Brands gain access to jewelry manufacturers celebrated for their commitment to quality craftsmanship. Engagements with these manufacturers provide insights into advanced techniques, material expertise, and the ability to produce high-caliber jewelry pieces. Customization and Design Expertise: The platform enables brands to explore partnerships with jewelry manufacturers known for their customization and design expertise. Brands can leverage the manufacturer's capabilities to bring unique visions to life and enhance their product portfolios. Innovation and Technology: Business Matching connects brands with manufacturers at the forefront of innovation and technology in jewelry production. This ensures that brands can incorporate cutting-edge techniques and materials into their offerings, staying ahead of industry trends. Supply Chain Optimization: For brands seeking efficiency in their supply chain, Business Matching provides access to jewelry manufacturers with streamlined processes. This fosters collaboration for a seamless and efficient production cycle. Market Trends and Insights: Engaging with leading jewelry manufacturers offers brands valuable insights into market trends, material preferences, and consumer demands. This knowledge aids brands in aligning their product strategies with current industry dynamics. Benefits: Enhanced Product Quality: Collaboration with reputable jewelry manufacturers enhances the overall quality of a brand's offerings. Brands can leverage the manufacturing expertise to create jewelry pieces that meet the highest standards. Efficient Production Processes: Business Matching facilitates connections with manufacturers known for their efficiency in production. This results in streamlined processes, reducing lead times and ensuring timely delivery of jewelry collections. Access to Advanced Techniques: Brands can harness the advanced techniques and technological capabilities of jewelry manufacturers to create innovative and visually stunning pieces that stand out in the market. Diversification of Product Lines: Partnering with jewelry manufacturers allows brands to diversify their product lines, exploring new styles, materials, and designs to cater to a broader consumer base. Global Market Reach: Collaborating with manufacturers with a global presence enables brands to extend their market reach, tapping into new demographics and expanding their customer base.

Connecting Luxury Brands <br> With Prominent Private Jewelers

Connecting Luxury Brands
With Prominent Private Jewelers

In the dynamic world of B2B interactions, Business Matching presents a distinctive opportunity for brands to establish meaningful connections with prominent private jewellers. This tailored initiative is designed to facilitate strategic collaborations between brands and distinguished private jewellers, fostering mutually beneficial partnerships that elevate brand visibility and enhance market presence. Exclusive Partnerships: Business Matching identifies and facilitates connections between brands and renowned private jewellers. This platform prioritizes collaborations with private jewellers celebrated for their craftsmanship, clientele, and commitment to delivering exceptional, personalized experiences. Craftsmanship Alignment: The platform ensures a harmonious alignment between brands and private jewellers in terms of craftsmanship and design ethos. This synergy is vital to create cohesive and complementary collections that resonate with the discerning tastes of private clientele. Clientele Access: Brands gain access to the exclusive clientele of private jewellers, expanding their reach to individuals seeking unique and personalized jewelry pieces. Private jewellers, in turn, can offer their clients a curated selection of premium brands, enriching their portfolio. Customization Opportunities: Collaborating with private jewellers opens avenues for customization and co-creation. Brands can work closely with private jewellers to develop limited-edition or bespoke collections, providing discerning clients with truly unique and personalized jewelry experiences. Luxury Experience Enhancement: Private jewellers contribute to enhancing the luxury experience associated with the partnered brands. This collaboration goes beyond products, focusing on delivering an elevated and personalized service that aligns with the exclusivity expected by private clientele. Brand Integration: Business Matching ensures that brands seamlessly integrate with the brand identity of private jewellers. This integration involves collaborative marketing efforts, co-branded events, and a shared commitment to delivering exceptional craftsmanship and service. BENEFITS: Credibility and Prestige: Collaborating with prominent private jewellers adds credibility and prestige to a brand. Private jewellers, often with established legacies, lend their reputation to the partnered brand, enhancing its standing within the luxury jewelry sector. Access to High-Net-Worth Individuals: Brands partnering with private jewellers gain direct access to high-net-worth individuals who value exclusivity and craftsmanship. This targeted exposure to a discerning clientele provides unique sales opportunities and fosters brand loyalty. Artisanal Craftsmanship Showcase: Private jewellers serve as a platform to showcase the artisanal craftsmanship of the partnered brands. This exposure is particularly valuable for brands specializing in intricate designs, rare gemstones, and limited-edition pieces. Personalized Marketing Initiatives: Business Matching facilitates collaborative marketing initiatives tailored to the preferences of private jewellers and their clientele. This may include exclusive events, personalized campaigns, and joint promotional activities that resonate with the target audience. Diversification of Offerings: Brands can diversify their offerings by collaborating with private jewellers on unique collections. This diversification enables brands to tap into new markets, cater to evolving consumer preferences, and stay ahead of industry trends.

Connecting Brands <br> with Vietnamese KOL & Influencers

Connecting Brands
with Vietnamese KOL & Influencers

In the landscape of B2B interactions, Business Matching serves as a pivotal initiative facilitating connections between brands and influential Vietnamese Key Opinion Leaders (KOLs) and influencers. This strategic collaboration aims to leverage the influential reach, cultural relevance, and authenticity of local influencers, fostering brand visibility and establishing genuine connections with the Vietnamese audience. Cultural Alignment: Business Matching identifies and aligns brands with Vietnamese KOLs and influencers whose values, cultural understanding, and content resonate with the brand's identity. This ensures that collaborations are culturally relevant and resonate authentically with the Vietnamese audience. Audience Engagement: Brands benefit from the expansive and engaged audience of Vietnamese KOLs. Through strategic partnerships, brands gain access to the influencer's follower base, tapping into a ready-made community that values the opinions and recommendations of the influencer. Content Localization: Collaborating with Vietnamese KOLs involves the creation of content that reflects the local nuances, preferences, and trends. This localization strategy ensures that the brand's message is tailored to the unique cultural context of Vietnam, making it more relatable and appealing to the local audience. Authentic Storytelling: Local influencers bring an authentic voice to the brand narrative. Business Matching facilitates collaborations that prioritize genuine and relatable storytelling, allowing brands to connect with the Vietnamese audience on a personal level and build a sense of trust. Targeted Campaigns: Business Matching enables brands to run targeted marketing campaigns with Vietnamese KOLs, reaching specific demographics within the Vietnamese market. This ensures that promotional efforts are aligned with the preferences and interests of the local audience, maximizing the impact of the campaign. Credibility and Trust: The endorsement of a brand by Vietnamese KOLs contributes to building credibility and trust among their followers. The influencer's authentic engagement with the brand creates a positive perception, enhancing the brand's reputation in the Vietnamese market. Benefits: Cultural Relevance: Partnering with Vietnamese KOLs ensures that brands navigate the cultural landscape effectively. The influencers act as cultural ambassadors, helping brands understand and resonate with the cultural nuances, traditions, and aspirations of the Vietnamese audience. Market Penetration: Brands gain access to the Vietnamese market through the influential reach of local KOLs. This facilitates market penetration and allows brands to establish a presence in the hearts and minds of Vietnamese consumers, driving awareness and consideration. Social Media Impact: Vietnamese KOLs often have a significant presence on popular social media platforms. Business Matching ensures that brands effectively leverage the impact of platforms like Zalo, Facebook, Instagram, and YouTube, reaching consumers through channels relevant to the Vietnamese audience. Brand Localization: Collaborating with Vietnamese KOLs contributes to brand localization. Through partnerships, brands become an integral part of the Vietnamese cultural narrative, resonating with local values and lifestyles and creating a deeper connection with the audience. Influencer Events and Activations: Brands can participate in or sponsor events and activations organized by Vietnamese KOLs. This provides an opportunity for direct engagement with the local audience, creating memorable experiences and fostering a positive association with the brand.

Connecting Brands <br> with Local Luxury Goods Distributors

Connecting Brands
with Local Luxury Goods Distributors

In the realm of B2B interactions, Business Matching stands as a dynamic platform, offering a tailored opportunity for brands to connect with local luxury goods distributors. This initiative is strategically designed to facilitate meaningful engagements between brands and key players in the distribution sector, creating mutually beneficial partnerships that amplify market presence and drive sales. Strategic Partnerships: Business Matching identifies and connects brands with reputable local luxury goods distributors. This platform focuses on fostering partnerships with distributors renowned for their market knowledge, distribution networks, and commitment to representing premium brands. Market Penetration: Brands gain access to local luxury goods distributors with an established presence in the target market. This facilitates market penetration, allowing brands to leverage the distributor's network to reach a wider audience and enhance brand visibility. Brand Representation: The platform ensures that brands are aligned with distributors capable of effectively representing and showcasing their products. Distributors are selected based on their understanding of the brand's ethos, ensuring a harmonious representation in the market. Logistical Expertise: Business Matching connects brands with distributors possessing logistical expertise. This includes efficient inventory management, timely deliveries, and a well-organized supply chain to meet the demands of both retailers and end consumers. Market Insights: Engaging with local luxury goods distributors provides brands with valuable market insights. Distributors share knowledge about consumer preferences, emerging trends, and competitive landscapes, allowing brands to make informed decisions and adapt their strategies accordingly. Promotional Collaborations: Collaborating with local distributors opens avenues for joint promotional activities. Brands can leverage the distributor's marketing initiatives, participate in events, and capitalize on co-branded campaigns to enhance brand visibility and customer engagement. BENEFITS: Expanded Market Reach: Partnership with local luxury goods distributors facilitates the expansion of a brand's market reach. Distributors with a strong local presence enable brands to tap into diverse consumer demographics and explore new regions. Efficient Distribution Networks: Business Matching ensures that brands connect with distributors possessing efficient distribution networks. This results in streamlined supply chains, reduced lead times, and improved accessibility for retailers and consumers. Brand Recognition: Brands partnering with local luxury goods distributors benefit from enhanced brand recognition. Distributors play a crucial role in elevating a brand's visibility in the market, contributing to increased awareness and desirability. Market Adaptability: Distributors with a deep understanding of local markets enable brands to adapt their products and strategies to meet specific consumer demands. This adaptability is essential for sustained success in diverse market environments. Sales Growth: Collaborating with local distributors positions brands for increased sales opportunities. Distributors leverage their market expertise to strategically place products, optimize pricing strategies, and drive sales growth for the partnered brands.

Sustainability

At Oriental Media, we firmly believe in our responsibility to deliver the highest quality content and experiences that our brands are known for while minimizing our impact on the planet.

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